Patients today search online before booking an appointment with an eye care provider. If your optometry practice doesn’t have a strong digital presence, you risk losing patients to competitors.
At Stratedia, we design digital marketing strategies specifically for optometrists. From SEO and PPC to social media and email campaigns, we help you attract new patients, build credibility, and grow your practice sustainably.
Call us on 860-415-0340 or fill in the form below to request a FREE quote.
75% of users never scroll past page one of Google results. 94% of first impressions are design-related, meaning your website directly impacts trust. PPC ads put your services at the top of Google, targeting high-intent patients. 91% of businesses use social media for marketing, including healthcare. Positive reviews boost local search rankings and influence patient decisions. With the right marketing plan, your practice can build authority, improve visibility, and generate more appointments.
We provide a full suite of digital marketing services tailored for optometrists:
Rank for keywords like “optometrist near me” or “eye doctor in [city].”
Target patients actively searching for exams, glasses, or contacts.
Build a modern, mobile-friendly website that inspires trust.
Publish blogs, FAQs, and guides on eye health and eyewear.
Share promotions, educational content, and updates.
Send reminders, newsletters, and exclusive offers.
Encourage positive reviews and address feedback.
Track results and refine strategies with clear insights.
Your website is often the first interaction patients have with your practice. To maximize conversions:
Eye exams, contact lens fittings, pediatric eye care, and more.
Patients should quickly find services, insurance, and booking options.
Simplifies appointment booking and improves patient experience.
Feature optometrist bios, certifications, and patient testimonials.
Many patients will find you via their smartphones.
Include resources like eyewear guides and FAQs about eye health.
A patient-focused website builds trust, keeps visitors engaged, and increases appointment bookings.
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Beyond SEO and web design, a strong optometry marketing plan should include:
Incentivize current patients to recommend your practice.
Post updates on new eyewear collections, tips, and promotions.
Share blogs on topics like “UV protection” or “how to choose frames.”
Send newsletters, appointment reminders, and special offers.
Highlight partnerships, local events, or patient success stories.
These strategies ensure your practice remains visible, credible, and approachable.
Local SEO outperforms flyers, newspaper ads, and cold calling by targeting only people who are actively looking for optometry care.
We’re more than marketers—we’re your growth partner in healthcare.
Here’s why optometrists choose Stratedia:
Strategies built for your practice and local market.
We’ve helped healthcare practices boost appointments and patient loyalty.
We understand patient behavior and industry compliance.
No hidden fees—just clear, honest packages.
Continuous reporting, updates, and strategy adjustments.
Got more questions? Why not explore our range of commonly asked questions. If you’re still wanting more answers, feel free to reach out to us online or give us a call at 860-415-0340!
Most see results within 3–6 months, depending on competition and location.
Yes—PPC instantly targets patients searching for exams, eyewear, or contact lenses.
Absolutely. We create blogs, videos, and FAQs that educate and build trust.
Not always—but if your site isn’t mobile-friendly or optimized, we recommend updates.
Costs vary by goals. Stratedia offers customized, transparent packages for healthcare practices.
Since we started working with Stratedia, we are getting better quality leads.
Mary Fitzgerald
President
Wire Products Co., Inc.
If you invest in working with Stratedia… Be Ready!
Jon Duncklee
President
Duncklee Cooling & Heating
Elevate your online presence and reach with a comprehensive SEO strategy. Our team of experts will provide a customized solution to help you achieve your goals, drive online traffic, and boost sales for your business.
Customized SEO Plans
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Call us on 860-415-0340 or fill in the form below to request a FREE quote.
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Disclaimer: All information provided is securely stored and will never be shared or sold to any third party.
Disclaimer: All information provided is securely stored and will never be shared or sold to any third party.
Disclaimer: All information provided is securely stored and will never be shared or sold to any third party.
