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Elevating National Reach

A Case Study on Dynamicard's Remarkable Growth through Strategic SEO and Website Optimization with Stratedia

Since partnering with Stratedia, Dynamicard has experienced extraordinary year-over-year growth, redefining its position as a national leader in niche direct mail marketing. This case study explores the digital transformation and performance-driven marketing efforts that propelled Dynamicard to the top of search rankings—and to the top of its industry.

"If you're looking for a results-driven, reliable SEO partner who can tackle even the toughest digital marketing challenges, look no further than Steve and Stratedia. They delivered where others couldn't."
Ivan Farber, Dynamicard Owner & CEO
About Dynamicard

Innovating Direct Mail with Analytics

Dynamicard is a pioneering direct mail marketing company specializing in a unique, data-backed plastic postcard solution. Operating on a national scale, the company integrates real-time analytics with bold, physical marketing to help businesses stand out and convert leads into sales. However, their challenge wasn't in their innovative product—it was in getting found online by the right audience.

Despite previous efforts with several SEO agencies, Dynamicard struggled to rank for the competitive, high-intent keywords essential to their business growth. Recognizing the need for a partner who truly understood both their product and digital landscape, CEO Ivan Farber turned to Stratedia for a more results-driven approach.

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Tackling Digital Challenges with a Long-Term Strategy

Dynamicard's business required an SEO partner who could overcome high national competition and a complex service offering. The Stratedia team led by Steve Bibby delivered just that, developing a comprehensive roadmap that included:

Strategic SEO Implementation

Deep Keyword Research

Identifying and prioritizing high-value, industry-specific keywords such as "plastic postcards," "direct mail analytics," and niche verticals like cannabis and automotive.

Content Strategy for Niche Markets

Creating SEO-rich landing pages for each vertical, allowing Dynamicard to dominate competitive searches in key industries such as cannabis, healthcare, and retail.

National SEO Execution

Leveraging technical SEO, schema optimization, and internal linking strategies to ensure content scalability and site-wide authority.

Website Rebuild & Conversion Optimization

Website Overhaul

Stratedia rebuilt Dynamicard's website from the ground up, aligning the brand with modern design standards and improving navigation, mobile usability, and speed.

Conversion Focus

CTAs, lead forms, and trust signals were strategically integrated, dramatically increasing conversion rates and lead generation.

Results That Speak Volumes

The partnership with Stratedia yielded industry-defining results:

  • Best Google Ranking for the keyword "Plastic Postcards"—a crucial term that now drives high-converting traffic to the site.

  • 300% Increase in Monthly Leads since the launch of the revamped site and new SEO strategy.

  • 2X Business Growth from 2023 to 2024, year over year.

These results were not just incremental—they were transformational, driving Dynamicard into a new era of brand recognition and client acquisition across the U.S.

Client Feedback

Ivan Farber, CEO of Dynamicard, shares his thoughts on the partnership:

We've worked with Steve Bibby and the team at Stratedia for over six years now, and the results have been nothing short of exceptional. As a national, niche direct mail company, optimizing our website for SEO was a complex and challenging task—especially with our need to rank for competitive terms nationwide.

Prior to working with Stratedia, we had partnered with several other SEO agencies, all of whom failed to deliver meaningful results. Steve and his team were the only ones who truly understood our business and developed a long-term strategy that worked. Today, we rank on the first page—and often in the Best position—for the majority of our most important keywords.

In addition to the SEO success, Stratedia also rebuilt our website from the ground up. The redesign not only improved our brand presence but also increased our conversion rates by orders of magnitude.

If you're looking for a results-driven, reliable SEO partner who can tackle even the toughest digital marketing challenges, look no further than Steve and Stratedia. They delivered where others couldn't.

  • In 2024 we doubled our business year over year from 2023.
  • Our monthly leads have tripled since partnering with Stratedia.
  • We offer a unique style of Direct Mail Marketing backed with real analytics. This unique style is in Plastic Postcards. We rank Best for that keyword.
  • Steve from Stratedia took on the overwhelming task of creating landing pages for the major industries we work with. We have become a leader in the cannabis industry because of the work that Stratedia has performed and continues to perform on a regular basis
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A Model for Long-Term, Scalable Growth

Dynamicard's success story demonstrates how the right digital strategy—executed with clarity, consistency, and collaboration—can unlock massive business growth even in the most competitive markets.

If your business is ready to scale nationally or dominate your niche, Stratedia has the experience and proven results to get you there.