Social Media

Understand The Platform If you’re considering using TikTok as a small business marketing tool, start by creating a small business account and explore the platform. This isn’t [...]

In 2021 you might have noticed that Instagram virtually copied everything TikTok has to offer and we can expect even more of that in 2022. [...]

Are you and your business looking for ways to refresh your social media marketing strategy for 2022? Well content curation can play a key role [...]

Social signals can help you significantly propel the reach and impact of your digital marketing campaigns – and they will also inadvertently help you rank [...]

Social signals are a webpage's collective shares, likes and overall social media visibility as perceived by search engines. All of these activities help to contribute [...]

First thing you need to ask yourself is “What do you want from your social media strategy?” because social media strategy planning starts with your [...]

Do: Interact with your Followers It’s important to generate conversation and engage with your audience. Replying to comments, asking questions and encouraging shares of your [...]

Back in November 2020, Instagram made a pretty significant update to its search functionality. Instead of only being able to search profiles, hashtags, and locations, you [...]

1. You post at the wrong times Before engagement can occur on your page, you must put your business in a position to be seen [...]

Having a solid social media presence is the foundation for developing an active online presence. Did you know that there are about 3.5 billion people [...]

Having a Facebook page for your business is common, but having a page full of photos, information, and promotions is next level. Here’s a quick [...]

Organic and paid social strategies each have their own advantages and disadvantages. Organic social media strategy nurtures your relationship with your customers or audience. It [...]